Business Value
The Prescription dashboard provides visibility into prescription performance and helps compare prescription potential, planned prescriptions, and actual prescription results.
The dashboard enables users to evaluate prescription achievement, monitor HCP engagement effectiveness, and analyze brand performance across healthcare professionals.
The dashboard helps users:
- monitor prescription performance;
- compare prescription potential, planned, and actual results;
- evaluate HCP coverage effectiveness;
- analyze brand-level prescription achievement;
- identify gaps between planned and actual prescriptions;
- support sales planning and performance management.
Data Sources
The dashboard uses data from:
- crm_task_fact_v2_csv
- crm_сontactpotential_csv
- Employee hierarchy data
- HCP master data
- Brand reference data
- Calendar data
Additional Business Rules
- All visualizations are recalculated according to active filters.
- Prescription potential, planned values, and actual results are calculated independently and may differ significantly.
- Covered HCP calculations use unique healthcare professionals.
- Fact Calls include only completed calls.
- Dashboard data depends on CRM synchronization status.
- User permissions may limit visibility of territories, employees, HCPs, brands, or prescription data.