| Dashboard / Tab Name | CLM Presentation Overview |
| Business Goal | Provide visibility into Closed Loop Marketing (CLM) presentation usage and evaluate the effectiveness of digital content interactions during customer engagements. |
| Business Value | The dashboard helps management monitor how actively CLM materials are used by the field force, evaluate customer engagement with presentation content, and analyze presentation viewing dynamics, duration, and interaction quality. It supports optimization of digital marketing content, improves control over omnichannel communication execution, and helps identify the most effective presentation materials and slides. |
| Main Users | Product Managers, Marketing Managers, Sales Managers, CRM Administrators, Business Analysts |
| Key Decisions Supported | CLM content optimization, presentation effectiveness analysis, digital engagement monitoring, identification of underused marketing materials, field force digital adoption analysis, and omnichannel strategy improvement. |